CHANGING THE WORLD ONE MOMENT AT A TIME.
Currently, only 42% of the public are aware that Special Olympics has education-based programs. How do we heighten awareness of the powerful work Special Olympics Unified Champion Schools is doing while simultaneously cultivating a national grassroots movement?
Create a 10-month campaign consisting of diverse, powerful and thought-provoking content about the life-changing moments people have when they finally see/feel/grasp the true power of inclusion. Just like each person, each story of inclusion is unique.
BRAND & VISUAL DESIGN
SOCIAL CONTENT CURATION